short term rentals
Design that books more nights and earns higher rates. Created by designers who are investors and hosts themselves.
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Every decision is rooted in how your property will book, flow, and be experienced, so you can drive higher occupancy, increase nightly rates, and create a stay guests remember long after checkout. The result is a space that stands out in a crowded market and delivers measurable returns from day one.
Case Studies
The Denori Process
01. Kickoff & Design Concept
We begin by aligning on your property’s goals and analyzing market data, guest behavior, and competitive positioning to develop a design concept built to perform.




Our Services
Full-Service Design + Installation
For investors who want a completely hands-off, high-performing result
We handle every detail from concept through install, transforming your property into a fully realized, revenue-optimized experience.
- Market and comp analysis
- Concept development + design direction
- Space planning and layout optimization
- FF&E selection and sourcing
- Procurement and vendor coordination
- Install oversight and on-site styling
- Final details that drive guest experience and ROI
- Design concept
- Design boards
- Installation guide
- Procurement spreadsheet
- Photorealistic renderings to pre-launch and market your listing
Renovation Design + Construction Support
For projects that require deeper transformation
For properties undergoing renovation, we design with both aesthetics and function in mind, ensuring every decision supports guest experience and long-term performance.
- Finish selections and material palettes
- Kitchen and bathroom design
- Lighting and electrical planning
- Construction drawings and documentation
- Collaboration with architects and contractors
- Renderings that allow you to market and pre-launch before construction is complete
- A fully customized package of drawings, specifications, selections and renderings designed to support every phase of your renovation, from concept through construction and pre-launch.
Virtual Design
For owners who want expert design with flexibility in execution
We design your property remotely with a clear, actionable plan your team can implement.
- Market and comp analysis
- Concept development + design direction
- Space planning and layout optimization
- FF&E selection and sourcing
- DIY Implementation
- Installation support as needed
- Design concept
- Design boards
- Installation guide
- Procurement spreadsheet
- Photorealistic renderings to pre-launch and market your listing
Design Refresh
For existing properties that need a performance lift
Not every property needs a full redesign. We identify the highest-impact updates to elevate your listing and increase revenue
- Strategic design recommendations
- Targeted upgrades (furniture, decor, amenities)
- ROI-focused recommendations
- Design concept
- Mood boards
- Installation guide
- Procurement spreadsheet
- Photorealistic renderings to pre-launch and market your listing

Our designs consistently deliver 30–70% stronger returns than conventional design approaches.
FAQ’s
What is the timeline from design to launch for virtual and full service design?
Every project moves through a clear, structured process from concept to launch. While timelines can vary slightly depending on scope, most projects follow the outline below:
Typical Timelines
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Virtual Design: approximately 2.5–3 weeks from onboarding to final deliverables
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Full-Service (Design + Procurement + Installation): approximately 6-7 weeks from onboarding to a guest-ready space
Designed for Early Launch
One of the advantages of our process is the inclusion of photorealistic renderings, which allow you to begin marketing your property and securing bookings before installation is complete.
This means your timeline to revenue can begin earlier than your physical completion date.
What is the timeline from design to launch for renovation projects?
Renovation timelines vary based on the scope of work, construction requirements, and coordination with your contractor and build team. Because these projects are more complex and involve multiple phases, timelines are tailored to the specific needs of each property.
Design Phase
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Design concepts, selections, and drawings are developed in alignment with your renovation scope and construction schedule
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We work closely with your contractor to ensure all documentation is delivered in time to keep the project moving efficiently
Construction + Installation
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Timelines are primarily driven by the contractor, permitting, and scope of work
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We remain involved throughout to support decisions, answer questions, and ensure design intent is executed correctly
Designed for Early Launch
Even with longer renovation timelines, our renderings allow you to begin marketing your property before construction is complete—helping you build momentum and secure bookings in advance.
Your path to revenue can begin well before your final walkthrough.
Who will I be working with throughout the project?
You’ll work directly with your designer throughout the entire project.
Unlike many firms that route communication through a project manager, we believe the strongest outcomes come from direct collaboration with the person actually designing your space. This allows for clearer communication, faster decision-making, and a more cohesive final result. Each project is personally overseen by our Founder and Principal Designer, Courtney Petrovich.
Behind the scenes, our team supports procurement, logistics, and coordination, but your designer remains your primary point of contact from concept through completion.
It’s a more connected, design-led process, and it shows in both the experience and the results.
What should I budget for furnishings and decor?
Furnishing and decor budgets can vary based on the size of the property, level of design, and overall goals for the space. As a general guideline, we recommend planning for approximately $10,000 per bedroom for a full design, and around $5,000 per bedroom for a design refresh. This is a total investment that is distributed across the entire home, including bedrooms, living spaces, dining areas, and all shared spaces.
For example, a four-bedroom home would typically have a furnishing and decor budget of up to $40,000 for a full design, or up to $20,000 for a refresh, allocated across the full property.
This approach allows us to create a cohesive, well-layered design that supports both guest experience and overall performance.
While we can often work within smaller budgets, this range is a strong starting point to ensure the level of design, quality, and market positioning needed to drive meaningful returns.
Our goal is to help you invest strategically, creating a space that not only feels elevated, but performs in your market.
Why choose Denori?
You get a design partner who understands both the numbers and the experience behind a high-performing short-term rental.
As real estate investors ourselves, every decision is made with your return in mind, impacting your nightly rate, occupancy, and long-term asset value, while also creating a space guests remember and choose over and over again.
You benefit from a team with diverse design backgrounds and a shared focus on hospitality. We bring insights from boutique hotels and resorts into your property, helping it stand out in a competitive market and feel more elevated than the typical short-term rental.
Your project is approached with both strategy and craftsmanship. From layout and flow to the smallest finishing details, every element is considered not just for how it looks, but how it performs.
And just as important as the final result is your experience throughout the process. You can expect clear communication, thoughtful collaboration, and a level of care that makes you feel supported and confident every step of the way. We treat your property with the same level of ownership and attention as if it were our own.
The result is a property that performs financially, stands out in the market, and creates lasting experiences for your guests.



